Nasdaq-Listed CEA Industries Buy $160M BNB to Boost BNB Treasury

CEA Industries (BNC), a Nasdaq-listed entity formerly known as VAPE, has recently made a significant strategic move by acquiring 200,000 Binance coin (BNB) valued at $160 million.

This acquisition marks the commencement of a larger, long-term investment plan targeting $1.25 billion in BNB assets, positioning BNC as a prominent player in the BNB ecosystem and the largest corporate holder of the cryptocurrency globally.

CEA Industries Boost BNB Treasury

Previously, 10X Capital, in collaboration with YZi Labs (a firm backed by Changpeng Zhao), spearheaded the initial purchase of BNB through a $500 million private placement. This partnership highlights the strategic importance of the investment and confidence in BNB’s potential.

CEA Industries intends to continue accumulating BNB, with the possibility of increasing its investment to $1.25 billion, further solidifying its commitment to the BNB ecosystem.

Furthermore, the firm’s strategic shift is reflected in its new ticker symbol, BNC, which signifies its focus on gaining substantial exposure to BNB. Key leadership also implemented changes to align with this strategic direction. As of July 2025, the BNB Coin user base has expanded to 250 million, with an average daily trading volume of $9.3 billion.

Despite this substantial market presence, CEA Industries believes that BNB remains underrepresented in the U.S. market. BNC aims to bridge this gap by fostering increased institutional participation in the BNB ecosystem, thereby unlocking new opportunities for growth and development.

Nonetheless, the firm plans to deploy its initial treasury allocation fully and may access up to an additional $750 million through its warrant structure.

BNB Market Performance

Following the new additions, BNB, the native cryptocurrency of the BNB Chain, has experienced significant ecosystem expansion in terms of both users and Web3 developers. With a total value locked (TVL) of $12.3 billion, the BNB Chain ranks as the third-largest blockchain by TVL, indicating robust growth potential.

The price of BNB has shown positive momentum, gaining 20% on the monthly chart and trading around $822. Market analysts are optimistic about a potential rally toward $1,000 and beyond, with investors eyeing new all-time highs.

Moreover, following a correction from its peak above $50, BNC stock has rebounded from a support level of $16.10 and is trading above $17.1 as of Friday’s closing. This recovery suggests renewed investor confidence in the company’s strategic direction and its potential to capitalize on the growth of the BNB ecosystem.