Binance Launches $400M Airdrop to Help Users Rebuild Confidence

Binance, one of the world’s leading cryptocurrency exchanges behind the layer-1 blockchain BNB chain, has revealed plans to help users rebuild confidence in the platform’s genuineness. According to a recent post on the firm’s official social media platform, it has launched a $400 million airdrop for Binance users, dubbed the “Together Initiative.”

💛 Binance launches the Together Initiative, a $400M recovery and confidence-rebuilding plan to support users and institutions during this volatile period.

Read more 👇https://t.co/35cSkYkTGg

— Binance (@binance) October 14, 2025

Notably, this is vital because recent events with the exchange, including a massive $283 million loss on October 10, 2025, due to an internal issue, have significantly lowered users’ confidence in the eight-year-old crypto platform.

$400 Million “Together Initiative”

As is common with many crypto airdrops, Binance’s “Together Initiative” does not benefit everyone on Binance. Instead, it targets users who meet specific requirements, focusing mainly on how much they lost to the October 10, 2025, event.

The first batch of the “Together Initiative” beneficiaries would include users who incurred forced liquidation losses worth at least $50, which accounts for over 30% of their overall assets across Binance Futures and Margin trading platforms between October 10 and October 11, 2025. Notably, Binance had a snapshot of users’ trading data from October 9, so it could easily determine these factors.

These would receive between $4 and $6,000 in USDC, totaling $300 million, after the Binance team had carefully assessed each user’s liquidation loss amount, loss ratio, and other factors.

The remaining $100 million has been set aside for ecosystem and institutional users who were hardly hit by the market crash. Binance plans to set up a “$100 million low-interest loan fund” to help these companies resume trading on the platform.

Binance Repays $283M After Token Depeg

Following the massive October 10 crypto market crash, Binance acknowledged that it suffered some technical issues, which resulted in temporary depegging for some assets. Consequently, some traders were liquidated while they still had enough collateral.

Within 24 hours after the disruption, Binance announced that it had fully reimbursed affected users with tokens worth $283 million. Hence, users who received their full repayment and compensation would not be eligible for the $400 million “Together Initiative.”

Meanwhile, Binance’s affiliated BNB Chain had also arranged a $45 million “Reload Airdrop” to support over 160,000 memecoin traders on its network who were severely affected by the market crash.