Strategy Boosts Bitcoin Reserve, Adds $1.57B Worth of BTC

Strategy, the largest corporate bitcoin holder in the world, has announced a new purchase. The company has acquired 22,337 BTC for approximately $1.57 billion, with an average price of $70,194 per BTC. The transaction took place between March 9 and March 15, 2026, and brings the company’s total bitcoin holdings to 761,068 BTC.

The total cost for these holdings now amounts to $57.61 billion, with an average acquisition price of $75,696 per BTC. The disclosure was made by executive chairman Michael Saylor, further solidifying Strategy’s position as the leading corporate holder of bitcoin amid ongoing institutional interest.

Strategy Adds $1.57 Billion in BTC

The method implemented follows recent capital raises aimed at enhancing the company’s BTC portfolio. The company sold approximately 11.8 million STRC preferred shares, generating net proceeds of around $1.18 billion. Additionally, sales of common stock provided funds to cover the entire $1.57 billion purchase.

This strategy represents a shift toward using preferred equity instruments for financing, which helps minimize dilution for common shareholders compared to previous periods. Following the announcement,bitcoin traded above $74,000, driven by strong inflows into spot ETFs and overall market momentum.

The company now controls about 3.6% of Bitcoin’s total supply, maintaining a substantial lead over other public companies and influencing market dynamics through its scale. The purchase brings the company closer to its ambitious long-term goal of reaching 1 million BTC by the end of the year—a target that will require continuous accumulation.

Strategic Vision Amid Favorable Market Conditions

The recent acquisition is part of Strategy’s Bitcoin treasury initiative, which began in 2020 under the leadership of Michael Saylor. This initiative views Bitcoin (BTC) as a primary reserve asset, intended to protect against inflation and the devaluation of fiat currencies.

With recent price stability around $74,000, this presented an attractive entry point following earlier purchases made at slightly higher average prices. Analysts believe that Strategy’s actions reflect an increasing confidence in Bitcoin’s role as a strategic corporate asset, potentially encouraging other companies to adopt similar strategies in the evolving financial landscape.

Meanwhile, the U.S.-based business intelligence firm reported a gain of approximately 7,826 BTC last week, valued at around $551 million, despite recent declines in Bitcoin’s market price. This latest purchase adds upward pressure on prices and reinforces Bitcoin’s position as a favored asset among forward-thinking treasuries worldwide.

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